WonderBra, the Canadian bra brand founded in Montreal by Moses Nadler, recently expanded its EcoPure collection. Increasing the brand’s sustainable offering, the selection will incorporate one new style and two existing styles, now made using recycled materials.
The EcoPure collection debuted with two styles last summer, followed by another two styles this past spring. The EcoPure collection features what you love and expect from WonderBra: support, fit, and comfort, with the added benefit of being responsibly made.
“‘We’re looking at new ways to expand our partnership with recycled polyester manufacturers, and our brands are working to increase the use of recycled fibers across even more of our products.,’ declares HanesBrands, the parent company of WonderBra Canada.
HanesBrands has set a goal of using 100% recycled or biodegradable polyester in their products by 2025, which is just the beginning of WonderBra’s journey toward responsible materials.
Image Credit: WonderBra